24: Keywords You Should Never Use in Your Amazon Listings

Podcast

Masters of marketplace Episode 24

Keywords You Should Never Use in Your Amazon Listings

Mar 4, 2020 | Podcast | 0 comments

Imagine one day you wake up in the morning and see that Amazon has removed them and you can’t figure out why. Often times it’s because you used restricted words in your product listings’ titles, bullets or backend keywords.

Tune in to listen to this helpful episode to learn how Amazon detects forbidden keywords, what the consequences are for using these specific words, whether it’s possible to fix the issue and how to prevent the problems before they happen.

About This Episode

Imagine one day you wake up in the morning and see that your Amazon listings are gone! Amazon has removed them and you can’t figure out why. You contact Amazon and the only thing they tell you is that your product listings are being suppressed. You start scanning bit by bit through the back end of your listings to identify what could be the reason for that. It’s not an uncommon situation and maybe this has already happened to you.

Often times it’s because you used restricted words in your product listings’ titles, bullets or backend keywords and Amazon will remove your listing immediately and without any warning. This can be really tricky as there is no official list of Amazon restricted keywords and sometimes completely innocent products are being removed.

But don’t you worry because Kathleen is here today with another great episode of the Masters of Marketplace podcast and she will tell you the keywords you should never use in your product listings.

Tune in to listen to this helpful episode to learn how Amazon detects forbidden keywords, what the consequences are for using these specific words, whether it’s possible to fix the issue and how to prevent the problems before they happen. You don’t want to miss this interesting episode! So let’s dive in!

If you’re looking for additional help and support with growing your business on Amazon, considering joining the Masters of Marketplace membership here: https://www.MastersofMarketplace.com/join.

This membership takes you step-by-step through the process of selling on Amazon, from creating beautiful, optimized product listings to launching and marketing your store, and trains you and/or your employees to expertly navigate the Amazon marketplace so that your business can operate at its full potential. 

PLUS you’ll become part of an amazing community of other like-minded business owners who will help guide and support you through this exciting journey.

Check it out here at https://www.MastersofMarketplace.com/join.

Here are a list of resources from this episode:

More Show Notes: 

2:15 Why are there particular keywords that you should never be using in your Amazon listings

2:45 Why you should avoid these specific keywords in your listings

3:25 What could happen if you use restricted keywords

3:45 Be careful when using keywords in specific product categories and items

4:30 Will Amazon suspend your account for keywords violation

5:20 What are the keywords Amazon will flag your account for

6:15 Be extremely careful when claiming something in your product listings

6:45 What proper alternative words you can use

11:15 The popular and completely legal product you can’t sell on Amazon

12:15 Can you use competitors’ brands and product names in your product’s title, listing or backend
keywords

15:00 The consequences of using restricted keywords in your listings

15:45 What to do if your product listing get suppressed

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